Email marketing strategy

Helping you take your emails from a ‘nice-to-have’ to one of the main ways you book enquiries in your B2B business.


£2,000-£5,000

A 4-week project for service-based consultancies designed to increase your email ROI and position your brand as an industry leader

What’s included :

  • 1/2 day strategy session to align business objectives with your marketing activity

  • Customer journey mapping

  • Email content schedule to support your sales cycle

  • A bloody useful document that tells you how to effectively manage your email database, segmentation and tagging

  • Sales outreach recommendations

  • Copywriting recommendations

  • 6 month strategy check-in

At the end of our 4-week project together, you will have a 12-month email strategy document that’s actually useful that you and your team will use every week to guide marketing and sales activity ⚡️

 
Alex was a joy to work with and I’d recommend for any business or organisation who wants to improve their email marketing and build a stronger community and business. She has all the technical know-how, but beyond that she’s given me so much more confidence in my voice. I’m so delighted that people joining my email community will get messages that sound like the real me (without the sales tactics and techniques that I’ve always felt so uncomfortable with)
— Louise Morris, Founder of Summit Fundraising
 

Since you started this journey, social media platforms have changed the rules and convinced us the only way to play is to be online all the time.

But that’s not true. 

  • You can build a community on your terms

  • You can create a marketing asset that actually creates income 

  • You can create more time in your teams to test and innovate

  • You can banish marketing burnout for good

But what if the word ‘strategy’ brings you out in a cold sweat, or the last strategy you invested in left you feeling underwhelmed?

I’ve got you. All my strategies are brain-first built to be living, breathing parts of your business, not some jargon-filled PDF saved where all dreams go to die: your ‘plans’ folder. 

Read about how my projects are ADHD-friendly here.

 
 

SET FIRE TO YOUR BORING NEWSLETTER

〰️

SET FIRE TO YOUR BORING NEWSLETTER 〰️

 

Why choose me?

I’ve worked in email marketing for nearly a decade, helping purpose-driven organisations combine data, automation and storytelling to grow their email lists, income and ultimately a community of loyal customers and donors.

Book a free 30 minute email consultation 👇

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