Our Services
At Maybe Later, we’re all about making strategy simple and effective.
Whether you’re stuck in “newsletters are just something we do” land, or you’ve got a CRM setup collecting dust, we’re here to help you map, fix, and improve the full customer journey — starting with email.
Here’s how we can work together:
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Workshops and team training
Need to untangle the chaos and get everyone aligned? We run practical, jargon-free sessions that get people thinking in journeys — not just campaigns.
Perfect for internal marketing teams or orgs in need of a strategic reset.Signature Customer Journey Workshop
A 2.5-hour deep dive to fix gaps, clarify your funnel, and map how content, email and CRM should actually work together.Email Marketing Training for Teams
Custom sessions that help your team create emails people want to read. We go beyond best practice and into what actually works for your brand and your audience. -
Email journey audits
One journey. Two weeks. A total clarity unlock.
If your automation’s been running for months (or years) and you know it could be sharper, this is for you.
- You’ll get a report that shows you what’s working, what’s missing, and how to make your emails earn their keep.
💸 Flat fee: £1,500
(Payment plans available for smaller orgs) -
1:1 marketing mentoring
For founders, comms leads, and solo marketers who want guidance and momentum.Practical, supportive guidance to help you make better marketing decisions — and feel more confident doing it.
Over 4 months, we’ll work through your real priorities: whether that’s refining a strategy, reworking an email journey, or making your marketing stack actually work for you.
You’ll get:
– Space to think and ask questions
– Hands-on help with stuck points
– A clearer path to better ROI, without the guessworkBecause building your skills (and your confidence) pays off long after the mentoring ends.
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Strategy
f you’re ready to zoom out and align your customer experience with your business goals, this one’s for you.
We’ll help you map and optimise your journey end-to-end — from first click to referral. Expect honest insights, system tweaks, content gaps filled, and a whole lot more clarity.
📌 Includes:
– Customer journey mapping
– Email strategy
– Internal alignment support
– Comms planning & content prioritisation -
Custom consultancy projects
Not everything fits in a box. If you’ve got a project and want Maybe Later on your team for a while — we can make that happen.
Fractional CX strategy, drop-in workshops, CRM upgrades, campaign planning... let’s talk.
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Sprints
For when you need an extra push to get a project over the line. These short-term, high-impact services are designed to help you move fast without losing focus.
📬 Email automation build + test
We design, write and test your workflows so your emails land at the right time, with the right message — every time.
Alex Fearon is a strategic marketer and customer journey geek on a mission to make B2B and non-profit marketing more human.
She speaks on email marketing, empathy-led messaging, joined-up CX, and why small service businesses should stop copying big-brand tactics. If you're planning an event and want a speaker who blends strategy with soul, check out her speaker pitch.